Sunday, December 29, 2019

Education of Children with Learning Disabilities Essay

Education of Children with Learning Disabilities For centuries, the education of children with learning disabilities has been a problem and a challenge. Many methods of teaching have been proposed, yet every day there are new techniques and strategies on how to achieve the maximum success of these children. The problem of educating a child cannot be solved quickly and easily, rather it requires much careful analysis and research. Workers in this field are developing new theories on a day-to-day basis. All the methods proposed seem to be the answer, yet the problem is not yet solved. Meanwhile, we must determine the best strategies for the most effective method of teaching a child with learning disabilities. Children whom†¦show more content†¦When the term â€Å"immaturity† is used by educators to describe a child, the description does not in any way offer insight into the source of the child’s disability or problem. Today, there are so many terms that are used to refer to children who have difficulties comprehending materials and who have atypical behavioral skills. These include terms such as handicapped, disabled, exceptional, impaired, disordered, special, and developmentally delayed. These are general terms, however, it is those terms that actually specify the problem that often get confused. Placing a label on this child is telling those around the child to treat him in a different way than other children. There is substantial research that teachers act differently toward children for whom they have low expectations. Over time, the child’s behavior and achievement conforms to the teacher’s expectations. By labeling a child, not only will th e educator deal with the child differently, but also other children will also immediately act differently toward the child because they think something is wrong. By other children acting differently this will eventually cause a change in the way the child perceives himself. The child will look at himself in a different way. He will think of himself as bad. Now that he is labeled he is no longer an individual, his uniqueness is lost. Labeling the child does not explainShow MoreRelatedThe Importance Of Special Learning Needs For Children With Disabilities, And Different Processes / Aspects Of Special Education1111 Words   |  5 Pageswas asked to an individual who frequently interacts with children with some form of disability. The purpose of this assignment is to gain a deeper understanding of students with disabilities, the individuals who interact with them, and different processes/aspects of special education. Amy Edwards - a special education teacher at McKinley Elementary loca ted in Xenia, Ohio was interviewed. Ms. Edwards first became interested in special education at a young age. The pastor at her church had a daughterRead MoreThe Children Left Behind788 Words   |  3 PagesThe Children Left Behind (Rough Draft 1) Learning disability is a worldwide problem affecting over 2.4 million children in the United States alone. All types of communities are afflicted by learning disabilities causing problems, but it seems children in urban areas struggle the most, as those schools generally don’t provide extra help. Disabilities like attention deficit/hyperactivity disorder (ADHD), dyslexia, and dyscalculia are issues you can see by looking at someone, and are often overlookedRead MoreThe Benefits of Virtual Technology in Education for Children with Special Needs1310 Words   |  6 Pages1.0 Introduction Education for children with special needs (disabled children) is the field of education that uses virtual reality to overcome the problems and defects in an artificial environment. Special education in Malaysia was started in 1920 by a handful of volunteers involved in the development of the deaf and blind school. There are three statutory bodies involved in the development of special education in Malaysia Ministry of Health, Ministry of National Unity and Development of the CommunityRead MoreInclusion in the Public School Classroom Essay1537 Words   |  7 Pageswith children with disabilities in the public school? Do we include them in the general education class with the â€Å"regular† learning population or do we separate them to learn in a special environment more suited to their needs? The problem is many people have argued what is most effective, full inclusion where students with all ranges of disabilities are included in regular education classes for the entire day, or partial inclusion where children spend part of their day in a regular education settingRead MorePhilosophy of Education985 Words   |  4 PagesMy Personal Philosophy of Special Education Christina L. Richardson Grand Canyon University: SPE-529N November 18, 2012 My Personal Philosophy of Special Education As educators, we need a foundation for why we want to teach, where students with different disabilities fit in that foundation, a rationale for how we teach, and a principle that keeps us striving to be the best educators we can be. The purpose of this essay is to point out what I believe the foundation, student location, rationaleRead MoreEssay about Placing English Language Learners in Special Education1182 Words   |  5 Pageslanguage learners need to be placed in special education? In the United States, there has been an increase in in the number of children from Spanish speaking backgrounds. The English Language Learners, commonly known as ELL’s, are being placed in Special Education without being properly tested for a learning disability. However there are a large number of ELL’s with learning disabilities in elementary grades that truly have a learning disability and are over looked. Many school districts haveRead MoreChildren With Disabilities : Right Vs Wrong1105 Words   |  5 PagesTierra West Children with Disabilities: Right Vs Wrong Tennessee State University â€Æ' Proposed research Topic- Children with disabilities and their education: Right Vs Wrong Research Question-Should children with learning disabilities be allowed in classrooms or should they have their own class with professionally trained special needs teachers Introduction It was stated that not everyone including teachers and students are excited about disabled students being in the mainstream classroom. TheRead MoreExceptional Children: Children with Physical Disabilities or Sensory Impairments968 Words   |  4 PagesAll children display differences from one another in terms of their physical characteristics and learning disabilities. The differences among most children are quite minor, allowing them to benefit from the general education program. Heward (2014) stated that the physical characteristics and/or learning characteristics of exceptional children differ from the norm, either above or below, to such an extent that they require an individualized program of special education and related services to getRead MoreExceptional Children813 Words   |  4 PagesAll children exhibit differences from one another in terms of their physical attributes (e.g., some are shorter, some are stronger) and learning abilities (e.g., some learn quickly and are a ble to remember and use what they have learned in new situations; others need repeated practice and have difficulty maintaining and generalizing new knowledge and skills). The differences among most children are relatively small, enabling these children to benefit from the general education program. The physicalRead MoreInclusive Education For Children With Disabilities1631 Words   |  7 PagesAbstract Inclusive education is where children with disabilities receive special education services in the general education setting. Many factors can make inclusion difficult or complex. Accommodating instruction to meet the educational needs of all students is one of the most fundamental problems in education. Many argue that inclusive practices benefit all students. While others argue that inclusive education is inadequately designed to meet the needs of exceptional students. Benefits of inclusive

Saturday, December 21, 2019

Personal Narrative The Hunger Games Essay - 657 Words

I’m running as fast as I can to set the last fire for the trap. I’m beginning to think that I might have a chance of winning the Hunger Games. If this strategy works and kills all or most of the career tributes then this game will be a lot easier to win. I am so glad that I have Katniss as an ally. I miss my family back in district 11 even though it was tough living there I still had a lot of fun with my family. I know I’m safe when I’m with my family and Katniss really gave me that feeling; the feeling of being at home with my family. She makes me feel stronger and less lonely. She helps me escape from the thought of dying in this arena but slowly the thought fades away and I start to feel afraid again. I remember that this is the Hunger†¦show more content†¦Who even thought about this sort of show? It has simply gone too far. I am sure there would have been other kids that may be younger or at a similar age as me who have died in this arena. How some families would be crying behind their TV screens because their own child is being forced into an arena to potentially get killed it. It isn’t relevant. I hope I will be the last child who has to give up my life for an entertainment show although that would be impossible. The sun is rising and slowly the sunlight is shining through the trees around me as if it was watching me slowly decompose into the soil. I can hear something rumbling as if it was footsteps getting closer and closer but it is probably just me hallucinating from dehydration. But then the tune! The tune that signalled whether we were safe or not. I slowly hum the tune and then the mockingjays start to hum it as well like they were speakers. I thought to myself â€Å"maybe Katniss is looking for me right now and would find me if she hears the mockingjays,† I could hear the footsteps getting closer. I called out for help hoping that it was Katniss and there she was! When she was cutting the net free I felt so grateful towards her. I had so much to ask her but then the boy from district 1 popped out of nowhere and speared me right into my stomach. I stood there in shock. The pain was started to sink in and finally I collapsed into Katniss’ arms after she shot the boy in the neck which killedShow MoreRelatedHunger Games Personal Narrative1965 Words   |  8 Pages I absolutely love reading, I could spend hours curled up in bed with a good book. Being the voracious reader I am fantasizes about what my life would be like if I was the protagonist in one of these stories. By the time the first Hunger Games movie came about in 2012 I was in the sixth grade and absolutely obsessed. I had all the books, magazines, posters and even pillowcases. Naturally I started to compare all of my school experiences to the Nation of Panem and I was protagonist Katniss EverdeenRead MoreThe Hunger Games : Mockingjay1116 Words   |  5 Pages YASHA’S BOOK REPORT- THE HUNGER GAME S: MOCKINGJAY PLOT ‘THE HUNGER GAMES: MOCKINGJAY’ takes place several months since the last outing, Catching Fire. Seventeen year old Katniss Everdeen has survived The Hunger Games twice, but along with her outstanding victory, which bewildered The Capitol’s devious Gamemakers. There were consequences. The infuriated president of Panem, President Snow, didn’t see actions taking place in order to eliminate Katniss, which was his bidding. Therefore, he plansRead MoreExploring Young People s Literacy Practices Across Corporate And User Produced Platforms6165 Words   |  25 PagesAbstract In this article we explore young people’s literacy practices as embedded in ecologies of multimodal and transmedia use. Unlike approaches grounded in distinct online locations, such as affinity spaces, specific websites, particular video games, or other media platforms, a focus on transmedia ecologies encourages us to look beyond spatial and structural boundaries to understand how flows of corporate and user-produced artefacts can shape, constrain, and expand young people’s literate repertoiresRead MoreThe Hunger Games Facebook Website2255 Words   |  10 Pagesinspire countless variations and sub-genres of romance literature. For many centuries, romance as a genre, is arguably the most popular of all narratives. However, the theme of love often takes precedence and overarches other thematic interpretation of stories. So why then are people seeking romance in the literature they read? Suzanne Collins wrote The Hunger Games with the intent of introducing her young adult readership to a number of politically charged themes. Although Collins work is acknowledgedRead MoreSaint Augustine : The Confessions Of St. Augustine704 Words   |  3 Pagesbeautifully written and intellectually brilliantly narrative on his conversion, St. Agustin brings to light his personal spiritual journey during his conversion to Catholicism. Completing his book in 400, St. Augustine incorporated praise of God, philosophical and theological inquiries, and the chain of sinful habits he had to break to give his life to Christ. In its immediate context, the passage from the Confessions chosen for this analysis is a narrative discussing the inner struggle of AugustinesRead MoreMigration Of The Americas Were Recalled Through The Narratives And Writing Of Voyagers And Slaves Themselves939 Words   |  4 Pagesrecalled through the narratives and essays of voyagers and slaves themselves. Thomas Philip, a European explorer, and Job, a wrongfully captured slave, discussed their particular but somehow similar perspectives and experiences on their migration to the Americas. In addition to their stories, Allison Games provided insight on the understanding of slavery and how they attempted to preserve their culture in the Americas while forced into slavery. Through the essays of Philip, Job and Games, the reader canRead MoreWriters Have Tools For Their Craft1547 Words   |  7 Pagesidentifying the target audience, theme, language, and narrative structure. Each of these features are woven into the narrative with a s pecific purpose and are expected to work collectively to produce a story that not only expresses the tale but also makes a connection. This essay will strive to stress the importance of the writing techniques and styles shown through the target audience’s different roles, the language being used with the narrative, the narrative structure presentation, literary conventionsRead More Flann OBrien, Dickens and Joyce: Form, Identity and Colonial Influences808 Words   |  4 Pagesthe beginning of resistance rather than as a chronological marker. The cathedral-like structure while splendid, and the pointed satire of parody of English form suggests a literary materialism and an overwhelming desire to beat them at their own game. To install oneself and ones work in the epic tradition may well place one on the European literary map but it may also betray an anxiety which legitimates such hegemony. OBriens subversion of bildungsroman and flight into a non-realist surrealisticRead MoreAnalysis Of Mike Rose s I Just Wan Na 952 Words   |  4 Pagescorruption of the American education system. Rose uses Aristotelian Appeals, comparisons and personal narratives, to prove that students who are placed at the bottom level of the school education system can become successful in live if given the correct guidance and opportunities to advance in life. Everyone wants to get through life like anybody else and have an equal chance of succeeding. However, life is an unfair game the lack of care, sympathy and support towards those who were born into the workingRead MoreTeaching Education At The University Of Virginia s College At Wise Essay1532 Words   |  7 Pagesmost effective way to give my students a voice and to believe that Language Arts is important. My main goal for my students in an English course is to feel that their story matters and that they matter. I have found through classroom observation, personal experience, and coursework that the majority of students do not enjoy reading and writing. I think it has become less of an outlet or an exploration of ideas and more of a â€Å"because I have to† task. I plan to begin my courses instilling the importance

Friday, December 13, 2019

Effects of Teenage Smoking Free Essays

The Effects of Smoking on Adolescent Behavior and Their Ability to Perform Well in School James Grimes Eastern Kentucky University Abstract There is a considerable body of empirical research that has identified adolescent peer relationships as a primary factor involved in adolescent cigarette smoking. Despite this large research base, many questions remain unanswered about the mechanisms by which peers affect youths’ smoking behavior. Understanding these processes of influence is the key to the development of prevention and intervention programs designed to address adolescent smoking as a significant public health concern. We will write a custom essay sample on Effects of Teenage Smoking or any similar topic only for you Order Now In this paper, theoretical frameworks and empirical findings are reviewed critically which inform the current state of knowledge regarding peer influences on teenage smoking. Specifically, social learning theory, primary socialization theory, social identity theory and social network theory are discussed. Empirical findings regarding peer influence and selection, as well as multiple reference points in adolescent friendships, including best friendships, romantic relationships, peer groups and social crowds, are also reviewed. Review of this work reveals the contribution that peers have in adolescents’ use of tobacco, in some cases promoting use, and in other cases deterring it. The Effects of Smoking on Adolescent Behavior and Their Ability to Perform Well in School Introduction Smoking by adolescents is a social activity and subject to peer pressure. Peers may offer information on where to buy cigarettes and even how to smoke them. Teenagers are often evaluated by the peers as to how cool he or she may be. Popular culture dictates an association between smoking and being a cool kid as much as wearing the right clothes, having a certain haircut, and being friends with the right people. In a since, smoking is a way of reflecting an identity. Knowing this one must ask is smoking by adolescents is really an act they wish to perform. Whether you smoke or not can determine who your friends may be. Kobus (2003) suggests that non smokers tend to befriend non smokers and smokers tend to befriend smokers. Non smokers that do become friends with smokers run a much higher risk at becoming a smoker themselves. Hypothesis In this study, I believe that adolescent who smoke will most likely have friends who smoke. I believe this study will show that 25% of the teenagers polled will be smokers and 80% of them will be friends with other smokers. It will also prove that the non smokers will be less likely to be friends with smokers. Literature Review Kobus (2003) suggests that peer relationships are the primary factor involved in cigarette smoking. Specifically, social learning theory, primary socialization theory, social identity theory and social network theory are discussed. Empirical findings regarding peer influence and selection, as well as multiple reference points in adolescent friendships, including best friendships, romantic relationships, peer groups and social crowds, are also reviewed. Patton, Hibbert, Rosier, Carlin, Caust, and Bowes (1996) state that an association of smoking with depression and anxiety has been documented in adult smokers. Subjects reporting high levels of depression and anxiety were twice as likely to be smokers after the potential confounders of year level; sex, alcohol use, and parental smoking were controlled for. Regular smokers were almost twice as likely as occasional smokers to report high levels of depression and anxiety. In trying to determine whether smoking can influence a student’s school performance, Te-wei, Zihua, and Keeler (1998) report there’s no direct causation from smoking to school performance, but smoking might have an indirect effect, leading to other delinquency behaviors or drug abuse. These behaviors, in turn, could lead to poor school performance. However, the main argument against this hypothesis is that smoking is a relatively common behavior relative to other factors that lead to antisocial behaviors. Methodology Population The population I used in this study of sophomore students in Ms. Powell’s math classes at McCreary Central High. I posted a survey to a web site and have asked all that would to take the survey. Instruments I started my survey by asking a yes or no question: â€Å"Do you smoke? † Then I asked all the non smokers the following 5 questions: 1. Are you male or female? 2. Does either of your parents smoke? 3. Do you feel pressure from your friends to smoke? 4. Would you have a best friend that smokes? 5. What is your average grade in school? Then I asked all smokers the following questions: 1. Are you male or female? 2. Does either of your parents smoke? 3. Do you pressure your friends to smoke? 4. Does your best friend smoke? 5. What is your average grade in school? Data Analysis At the time of writing this draft I have not collected any data yet. I will add this on my final draft. Discussion At the time I am writing the first draft I haven’t had enough time to collect the data for my paper. I have posted my questions using survey monkey to a web page at McCreary Central High where my wife teaches. She is going to ask student from her class to take the survey. So far I have only had 4 people take the survey. This is hardly enough to come to any conclusions. Conclusions In Conclusion, I plan on collecting the date from my surveys to analyze. Kobus (2003) concludes that adolescent peer relationships contribute to adolescent cigarette smoking. Youth who are friends with smokers have been found to be more likely to smoke themselves than those with only nonsmokers as friends. Best friends, romantic partners, peer groups and social crowds all have been found to contribute to the smoking or non-smoking behavior of teenagers. In some cases, peer influences promote smoking and, in other cases, they deter it. The mechanisms of peer influence appear to be more covert and subtle than is thought commonly. That is, rather than be the result of direct and coercive pressures, decisions regarding smoking behavior have been found to reflect predetermined choices about fitting in, social approval, popularity and autonomy. Parents and the media have also been found to contribute to the smoking or non-smoking of youth. References Akers, R. L. , Massey, J. , Clarke, W. , ;amp; Lauer, R. M. (1983). Are Self-Reports of Adolescent Deviance Valid? Biochemical Measures, Randomized Response, and the Bogus Pipeline in Smoking Behavior. Social Forces, 62(1), 234-251. Freinkel, S. , Fuerst, M. L. , ;amp; Krieger, E. B. (1999). Teen Smoking: The Longest Drag. Health (Time Inc. Health), 13(6), 18. Kobus, K. (2003). Peers and adolescent smoking. Addiction, 9837-55. doi:10. 1046/j. 1360-0443. 98. s1. 4. x Patton, G. C. , Hibbert, M. , Rosier, M. J. , Carlin, J. B. , Caust, J. , ;amp; Bowes, G. (1996). Is Smoking Associated with Depression and Anxiety in Teenagers?. American Journal Of Public Health, 86(2), 225. Te-wei, H. , Zihua, L. , ;amp; Keeler, T. E. (1998). Teenage Smoking, Attempts to Quit, and School Performance. American Journal Of Public Health, 88(6), 940-943. How to cite Effects of Teenage Smoking, Papers

Thursday, December 5, 2019

Impact of Social Media on Contemporary Business Communication

Question: Write about theImpact of Social Media on Contemporary Business Communication. Answer: Introduction Social media has changed the business world drastically over the years. A major difference in business comes with better communication. Businesses know that it is critical to stay in communication with their customers through any devices that are within their reach. While social media was not originally designed for this particular purpose, the vast majority of businesses such as Coca-Cola are using this platform for marketing and communication. Despite advertising on social media being just an option, it provides many practical ways for staying in touch with customers (Holland 2016). Many companies use social media to connect with their customers conveniently. While companies have an option to post information about their products and services on these platforms, many of them use it mainly to remain in touch with their customers and leads (Funk 2012). These businesses focus more on using this tool to engage with their customers instead of selling them products and services. Instead of posting information on their stock and prices, they choose to share more personal items such as photos of their new kitten. Social media also provides businesses with opportunities to post about the favorite charity activities. Businesses that use this approach understand that it is a great tool for improving connections (Funk 2012). The challenge, however, is high costs. Companies need to develop cost effective measures to be able to connect with their customers without depleting their resources. Coca-Cola, one of the worlds largest advertisers, has centralized its social media marketing strategy to realize this same benefit. Initially, Coca-Cola had multiple agencies run under several independent accounts, and they found that this strategy was not cost-effective for the brand. The companys flat sales are a testament to this. The company has responded by moving its social media to lower costs and also increase productivity benefits significantly (Minazzi 2014). This particular shift resulted in the creation of a real-time newsroom the North American Social Centre that manages social media marketing for this company and all its trademarked brands such as Sprite, Fanta, and think Diet. This center is focused on listening and analytics, community management, and content strategy. Coca-Cola has already applied this same tactic is in markets such as Mexico. These efforts have been motivated by cost efficiencies. The version that has been adopted in the US, however, is mainly motivated by the need for better quality. This company has consistently done its marketing on social media in a way that no other company can match; its core themes are freshness, happiness, and togetherness. Obviously, these themes focus on helping the company to connect with its customers as the real objective of Coca-Cola is making sales (Joseph 2016). Further, other than cost-related challenges, Coca-Cola is encountering difficulties communicating these themes, happiness, togetherness, and freshness given the increasingly popular believe that its fizzy drinks category is simply flat. In an attempt to address this problem, Coca-Cola is looking for new and innovative ways to connect its customers with their brands. The company recently adopted a global approach that involves growing its social media expertise in-house operations. Coca-Colas empathy model that allows it to effectively see the emotions behind events that are trending online like the Olympics and David Bowies death are being used to try to sort of this issue (Evaluating social media marketing 2016). In addition, businesses use social media as a campaign tool. Companies have discovered that belonging to a social media site is like having their own broadcast network. They can use these sites without having to spend a fortune on traditional advertising methods that are often costly. Before the advent of social media, customers could take several days or weeks to share their experiences involving any business transactions. In the 21st century, it takes only a minute to accomplish the same goal. Just like companies that were using their traditional broadcast network made commitments, they have made similar commitments on how they campaign online today. Coca-Cola, for example, has made certain commitments regarding the manner in which it interacts with the public on social media. Company associates and representatives are also expected to make the same commitments (Making a business from social media 2011). Coca-Cola has made several commitments. The company wants its staff to be transparent in every social media engagement and protect the privacy of its customers in compliance with applicable laws, rules, and regulations. The company also respects copyrights, third-part-rights, and trademarks. Another commitment, which is also a strategy to help Coca-Cola to realize its campaign objectives, is being responsible in its use of technology. The company does not align its company with other organizations and websites that use too much tracking malware and software. Besides, it claims to reasonably monitor its own behavior during social media campaigns and keep the right records of its participation in these activities as dictated by its rules as well as industry best practices (Online social media n.d.; Mclean 2015). As a result of this, businesses have an opportunity to respond to information from their clients in real time as well as stay in touch with them at all times. Businesses can make use this opportunity to acknowledge compliments or sort out issues quickly and efficiently. They have the ability to remedy the situations should any problem arise and make public your efforts to address the issue within a short time and with considerable ease (Social media business models 2016). Social media also makes it easy to share images. Sharing these items in this way gives customers a more human feel of the business. For this reason, many companies are allowing their employees to post some images on the Internet and to blog about the company and its products. By doing this, they are seen as more likable (Online social media n.d.). In the old days, most people were doing a lot of work trying to keep some unified front indicating a polished business image and enable customers to see the firm as it is. This was difficult to realize. Social media makes it possible to realize this and build trust with their clients as well as reach others with the same results (Lomborg 2015). Coca-Cola uses social media for this purpose as well. While the company has authorized the use of social media, it has certain expectations. According to credible information on its official website, the company requires both authorized company spokesperson and those who are not authorized to talk about the company, its brands, and its business on their own social media networks. It, nevertheless, requires any of these individuals to keep in mind Coca-Colas insider trading policy and protection policy, individuals responsibility for their actions, and the significance of everyone as an ambassador for the company. The company also advises social media users to be conscientious when mixing business matters and personal lives. People need to clearly know their groups policies regarding personal use of social media (Online social media n.d.). Social media also increases the visibility and availability of organizations. It is only on social media where businesses are never closed. Many companies are turning to Facebook and Twitter because they help them to address various situations on their own terms and the most prompt moment. If customers send their message to the business and the response delays for any reason, they can still receive the message at any moment when they are available to receive it (Holland 2016). Participation in social media can also increase job satisfaction and productivity. Research indicates that organizations the use these platforms correctly record increased performance. On the other hand, those that use it inappropriately for personal matters face a higher risk of low employee performance. Most companies, including Coca-Cola, have learned their lesson and taken drastic steps to develop special ways of thinking about these issues. At present, Coca-Cola focuses on solving the difficult question of how it can offer greater opportunities for its employees to engage and have fun while increasing its presence on social media rather than only dealing with the policy of the appropriate use at the workplace (Towner Klemz 2016). In conclusion, in the 21st century, modern marketers appreciate social media as an appropriate tool for communicating with their customers. This new communication medium has many advantages and challenges, and many businesses endeavor to find the most appropriate way to use it. The average business owner still has difficulty understanding the risks associated with social media use. Most traders largely use Facebook and Twitter to market their products and communicate with their customers. The main reason most businesses go for social media marketing is cost-related. Twitter, Facebook, and many other social media platforms are free to access, create a profile, and post information. For this reason, it offers the benefit of reaching the target market for little or no investment. Those who want information voluntarily get an opportunity to join and follow the businesses. Social media helps businesses to build trust with their followers and make them look for ways of doing business with them. References Evaluating social media marketing 2016, Strategic Social Media, 196-209. doi:10.1002/9781119370680.ch12 Funk, T 2012, Advanced social media campaigns, Advanced Social Media Marketing, 173-206. doi:10.1007/978-1-4302-4408-0_9 Holland, H 2016, Social media-marketing, Dialogmarketing, 146-162. doi:10.15358/9783800653140-146 Joseph, S 2016, Coca-Cola centralises social media marketing, viewed April 26, 2017, https://www.thedrum.com/news/2016/10/18/coca-cola-centralises-social-media-marketing Lomborg, S 2015, Meaning in social media, Social Media Society, 1(1), 205630511557867. doi:10.1177/2056305115578673 Making a business from social media 2011, Social Media 101, 203-205. doi:10.1002/9781118256138.ch53 Mclean, H 2015, Social Media Benefits and Risks in Earthquake Events, Encyclopedia of Earthquake Engineering, 1-8. doi:10.1007/978-3-642-36197-5_400-1 Minazzi, R 2014, Social Media Impacts on Travel Suppliers: Social Media Marketing, Social Media Marketing in Tourism and Hospitality, 77-126. doi:10.1007/978-3-319-05182-6_4 Online social media n.d., viewed April 26, 2017, https://www.coca-colacompany.com/stories/online-social-media-principles Social media business models 2016, Strategic Social Media, 161-179. doi:10.1002/9781119370680.ch10 Social media marketing strategies, 2016, Strategic Social Media, 180-195, doi:10.1002/9781119370680.ch11 Towner, E B, Klemz, B, R 2016, Social media in business and professional communication courses: a survey of student preferences, Business and Professional Communication Quarterly, 79(3), 331-347. doi:10.1177/2329490615628017